Consultant Kit

The tools below will help you position Shine and get your clients excited about learning more; starting with the top 5 reasons why Shine is a smart investment opportunity!

Proprietary Dog Management

We Didn’t Hire Expertise. We Created It. Hounds Town is the only dog daycare in the world that practices dog management the way we do—through Houndology™, our proprietary, proactive instinct-based approach created by our founder and former NYPD K-9 Unit Commander, Mike Gould.

Infrastructure That Performs

At Hounds Town, our business model mirrors our dog management philosophy—straightforward, instinctual, and focused on what actually matters. We’ve cut the noise and doubled down on what works. It’s intentionally designed to be easier to operate, more durable over time, and drive profitability faster.

Guided by Mission

At Hounds Town, our mission is bold and deeply rooted: to give every dog in America access to a place where they can experience the simple joy of just being a dog. But how we get there matters—and it starts with meaningful, one-on-one relationships with the people bringing that mission to life in their communities.

Full Transparency

Nothing to Hide. Everything to Learn. At Hounds Town, transparency isn’t a tagline—it’s a cornerstone of how we operate. Most brands show the best-case scenario. We break down real Profit & Loss data by how long each location has been open—Year 1, 2–3, 3–5, and 5+—and most importantly, we include every location in the data.

Community-Driven by Design

Not Just in the Community—For the Community. At Hounds Town, we’re not just redefining how people interact with dogs—we’re also reshaping how businesses engage with their communities. Our Franchisees don’t just operate in their towns—they become part of them, driving real impact from the ground up.

 

 

Hear From Our Founder

Shine Founder & CEO, Chris Fisher shares his story, Shine's Core Values and Core Focus in this video.

2-Minute Drill

Use this document to become fully educated and successfully present Shine to your clients!

Consultant Discovery Day

Experience real franchise success stories—straight from the source in this 60-min recorded Consultant Discovery Day featuring franchise owner spotlights, Q&A, & a brand overview deep dive.

Overview Sheet

Get your clients excited and interested in learning more about Shine with this one-page overview sheet highlighting some top benefits of joining our franchise system.

Shine AIWingman

Welcome to the Shine Show! ShineAI Wingman is your consultant-exclusive tool for understanding & positioning Shine. Click the button below to ask it a question or watch the video for more info on how to use the tool 👉

Have questions about Hounds Town?

Click the button below to schedule a meeting with our VP of Franchise Growth, Caleb Clayton.